Port Moody brewery searching for new (furry) franchise face

Starting today, Sept. 5, dog owners can enter the contest by collecting as much cash as possible for the BC SPCA.

You can see your dog’s face on the front of a beer can courtesy of a Port Moody brewery.

The BC SPCA and Yellow Dog Brewing is running a contest until Sept. 24 called “Make My Pet a Yellow Dog Brewing Star.”

It’s the second year the partners have hosted the fundraiser for the animal welfare non-profit group.

Starting today, Sept. 5, dog owners can enter the contest by collecting as much cash as possible for the BC SPCA.

The top three fundraisers will see their pooches faces featured on a four-pack of limited edition suds (the spot for the fourth can will be awarded through a draw of masters who have raised at least $100 for the organization).

The contest is open to dog owners ages 19 and older.

“It’s a wonderful way to share your cherished pet with the world,” said Yellow Dog founder and owner Melinda Coghill in a news release.

“Every donation you raise in their name will help animals in your community and across B.C.

“Starborn was such a huge success last year we just had to do it again! People love the idea of having their pet’s face on the cans, and the entire province of B.C. really got behind us. We can’t wait to honour the winning animals with a place on our beer cans for the 2023 edition.”

The beer cans with the “winning” dog’s faces will be sold across the province while the contest proceeds will help the BC SPCA attend to more than 118,000 animals each year.

To enter, you can visit the contest’s page on the BC SPCA’s website.




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